Experiment 3

Links:

Mediafire:

http://www.mediafire.com/?m8ak79fvbaehwbd

SketchUp:

http://sketchup.google.com/3dwarehouse/details?mid=7449212487b562ca829cf5091ad8dcfc

Environment Updated

Dining table:

The dining table reflects the power of the two companies through the form of Yin and Yang symbol. This is powerful because, in Chinese history, they were the beginning of time. Engraved into the table are the initial letters of the logos of Facebook and Coca Cola.

Exp. 3 Week 3

36 Motion Textures

Exp. 3 Week 2

18 Two Point Perspectives:

1. Potential
2. Versatile
3. Upholding
4. Control
5. Bold
6. Wealth
7. Extending
8. Influencial
9. Connecting
10. Convenient
11. Inspire
12. Renowned
13. Strength
14. Authority
15. Prevail
16. Lead
17. Balance
18. Ambitious

Elevator, Offices and Table in Sketch Up:

Coca Cola:

Coca Cola is a distinct brand, So I wanted the office to stand out by using the red colour, like the logo.

I took the idea of its strong sense of connecting to others and brining them together into the form of the building. Without the people, 'Coke' would not be as powerful as it would today. Hence why all the levels connects. Also, through Coke's rise in greatness over the years, the increasing zigzag lines show the ups and downs faced over the years to greatness.

Facebook:

This building represents the connectivities of facebook as a global social site. The facade of it connects and makes the outside of the building seem held together as the connectivity of the users is what makes facebook a powerful company. Without the people being connected and interacting, the company would not be as it is today.

Elevator 1:

This is the bottom part of the elevator. The boat is actually what holds the elevator. I wanted it to be a boat shape because Palawan has many of these boats. So I wanted it to blend into the environment.

 Elevator 2:
This is one of the H shapes from my one point perspectives just edited. It is in between the bridge because Palawan has many heights of islands. And since the building are not on even ground the elevator also goes up to one of the buildings (Coca Cola).

CryEngine Elevator:

Exp. 3 Week 1

18 Perspectives:

1. Strength

2. Balance

3. Convenient

4. Connecting

5. Authority

6. Potential

7. Control

8. Lead

9. Extending

10. Inspire

11. Versatile

12. Influencial

13. Ambitious

14. Bold

15. Prevail

16. Upholding

17. Renowned

18. Wealth

Inspiration for landscape:

Palawan, Philippines.

Crysis:

Articles:

Coca Cola

"Pepsi vs. Coca Cola: The Power of a brand", accessed 15/05/12, http://designshack.net/articles/graphics/pepsi-vs-coke-the-power-of-a-brand

Facebook

"Facebook: The power and dangers of 1 billion users", accessed 15/05/12,

http://www.techradar.com/news/internet/facebook-the-power-and-dangers-of-1-billion-users-705219

T2

"Murder reignites Grand Theft Auto", accessed 15/05/12,

http://www.findingdulcinea.com/news/technology/July-August-08/Murder-Reignites-Grand-Theft-Auto-Controversy.html

Mash up:

Power is obtainable through the influence others, through media, social networks, mobile phones, governments, propaganda, money, etc. It has been a cultural norm throughout history that those who can provide, deliver and empower others, have/gain power themselves. Coca Cola for instance, in it's massive growth and worldwide adoration, of its drinks and brand, has become one of many icons for American Pop Culture. It’s important to remember that alongside the logo, Coca-Cola has always had an important piece of brand history in its contour bottle, which despite taking many shapes early on eventually found stability and became a major icon for the company that persists even to today. Although Coca Cola may have competed and nearly killed Pepsi's product, their own attempt to destroy its own heritage brought people together  to stand up for something and built the kind of emotional bonds with the product that can only come from a triumphant battle in the name of tradition. 

In bringing people together, power is also a source of energy that is contagious in the sense that people follow people to be part of the 'circle'. Like Facebook, everyone 'likes' the same groups, photos and people. The traction that 1 billion users would provide would quickly suck in those who had resisted creating accounts so far. You would almost need to create an account for fear of being left out in the cold. If my friend joins a fan page I'm inclined to do the same. If someone I trust is discussing a service or product, then I may take a look. If someone in my network does the same I'd also pay attention, more than I would to a simple advert - that is the power of 'social proof' or 'following the crowd' in cruder terms. 

Greater power and influence can also attract negative consequences. There have been many studies on whether violent video games encourage violent behavior, but the results have been mixed. Take Two, has already been confronted of this issue from such games as 'Grand Theft Auto'. But some sources show that these games, where characters hold the decisions on whether to do good or bad with power, can be a learning experience.  A recent study in the International Journal of Liability and Scientific Enquiry argues that many studies on the issue have been biased toward proving a link. If there were, it argues, crime would have increased as video games became more popular. “With millions of sales of violent games, the world should be seeing an epidemic of violence,” it says. “Instead, violence has declined.”

SketchUp and Zip Folder

SketchUp:

http://sketchup.google.com/3dwarehouse/details?mid=329adb2b2c5d66f686582103c855436f

http://sketchup.google.com/3dwarehouse/details?mid=c8fa3abe822c380c86582103c855436f

Folders:
http://www.mediafire.com/?3b9corwydzrvvjt

Details and Textures Applied

This is like a meeting place/rest area